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blending environmental consciousness with social responsibility for a better tomorrow


In a world where sustainability and social responsibility are becoming increasingly paramount, we at CHUPPS have been working towards aligning our mission with these critical issues. With a commitment to both environmental consciousness and social responsibility, we strive to create a positive impact on both the planet and the communities we serve.

Environmental Consciousness and Social Responsibility:
We recognise that environmental consciousness and social responsibility are not mutually exclusive but instead intricately intertwined. By prioritising sustainability, we reduce our ecological footprint, preserve natural resources, and minimise negative impacts on the environment. In parallel, we understand that social responsibility involves ethical treatment of workers, fair wages, safe working conditions, and fostering a positive work environment. By advocating for fair labor practices and ensuring the well-being of employees, we demonstrate our commitment to social responsibility.

Manufacturing Partners and Certifications:

Our manufacturing partners are located in India and Sri Lanka. We take careful steps to select partners who share our values of sustainability and social responsibility. Through an extensive vetting process, we ensure that our partners adhere to the highest ethical standards. Our manufacturing partners hold several notable certifications, including Fairtrade, DNV, and Control Union.

  1. Fairtrade:
    The Fairtrade certification is a globally recognised mark that guarantees fair prices, fair labor conditions, and sustainable livelihoods for farmers and workers in developing countries. By partnering with Fairtrade-certified manufacturers, we ensure that our supply chain supports the well-being of workers and local communities, fostering economic empowerment and social development.
  2. DNV (Det Norske Veritas):
    DNV certification is a renowned accreditation that focuses on responsible business practices, including health and safety, environmental management, and social accountability. Through our manufacturing partners who possess DNV certification, we demonstrate our commitment to upholding ethical standards, ensuring workplace safety, and prioritising environmental stewardship.
  3. Control Union:
    Control Union is an internationally recognised certification body that verifies sustainable practices across various industries. By collaborating with Control Union-certified manufacturers, we guarantee that our products meet stringent environmental and social criteria, reinforcing its dedication to sustainability and social responsibility.

Personal Visits to Factories:
We go the extra mile in ensuring the well-being of workers and ethical manufacturing practices by personally visiting all factories in India and Sri Lanka. By directly observing the working conditions, treatment of workers, and production processes, we gain firsthand insights into the operations and can make informed decisions to maintain its high standards. This hands-on approach allows us to build strong relationships with our manufacturing partners and foster a culture of transparency and accountability.


We understand the powerful connection between environmental consciousness and social responsibility. By embracing sustainability in our operations, partnering with socially responsible manufacturers, and personally visiting factories, we believe we set an inspiring example for other brands aspiring to make a positive impact. Through its commitment to both the environment and the well-being of workers, we pave the way for a more conscious and responsible fashion industry. As consumers, we can confidently walk in CHUPPS’ open footwear, knowing that each step we take supports a brand that prioritizes environmental stewardship and social progress.

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